Max Katz

Love this tweet.

"We make _______ easy"

Maybe instead of making it easy, you should just do it for me?

The future of product isn't about making things easy.
It's about taking it completely off my plate.

— PC (@Patticus) February 22, 2022

So many companies say something like that on their web sites.

I was thinking how this can be applied to the no-code and automation space. I believe most companies in this space (still) say “we make it easy ________”.

My No-Code Conf recap from 2019 include this paragraph:

You will often hear that No Code will make it possible to build software faster and easier, and that’s true of course. Looking at the history of software, that’s the promise of every new technology, framework, library and programming language. The goal of every new framework, library and programming language is usually to allow to build software faster, easier, to hide the complexities and to allow to concentrate on app logic (instead of low level details). So nothing is new here.

https://maxkatz.net/2019/11/21/no-code-conf-recap/

What do you think?